All individuals with the task of selling through personal customer contact. The course is aimed at all forms of sales: Conceptual, products and services.

Yield

You will learn to sell to your clients in a focused, systematic and highly professional way. You will learn to understand how the customer thinks and become adept at selling the benefits of your product or service with “you appeal” instead of explaining the features of your products or service offering.

Method

We will work through the sales process systematically - from the moment the customer is contacted right through to closing the sale and developing the account from there. Through different exercises and role plays you will have plenty of opportunity to practise your sales techniques. The course provides you with a comprehensive range of practical tools and information which can be applied immediately afterwards.

Content

Individual sales style and personal action plan
How to communicate efficiently
How to motivate the customer
Questioning technique
Learn to put emphasis on customer benefits
How to handle the customer's objections
Preparation and targeting of sales work
How to open and finish the sale
How the customer thinks and how to handle the various types of difficult people you may meet
How to get a meeting
Efficient time utilisation
Human relations and importance of chemistry

Form

The course is held as a 3 day non-residential course. Tuition takes places at the following times:

1. Day 1 from 09:00 to 16.30
2. Day 2 from 09:00 to 16.30
3. Day 3 from 09:00 to 15.00

All prices are excl. vat

Courses

Compound courses sales