Neurosales - new book

If you are a salesperson you have probably often asked yourself when a sale did not pay off; what went wrong? Or wondered why your customers do not always make logical decisions.

In NeuroSales you will find the answers. At the same time the book makes you a better salesperson, who understands how to help your customers make better choices - your choices. NeuroSales is not manipulation, but a fantastic insight into the mechanisms of the brain. You will learn to understand your customers' way of thinking enabling you to turn rejection into a sale.

All decisions made are based on feelings. Some we can rationalise, while others lie deep within our subconscious. However scientist have now discovered how to scan the brain actually making it possible to see what happens when we face a buying situation - and that knowledge is worth its weight in gold!

The book has been written by TACK consultant Jesper Wagner and can be ordered by sending us an email with name, company name, address and phone number. The price is DKK 249 per copy + postage DKK 36.